If there is a man, who has proven that hard work do pay is Roberto Santiago. Since he joined the business career and investment field, Roberto has built a recognition as a man of many hats. He has since gained many titles including sportsman, producer, entrepreneur, blogger and a businessman areas that he has successfully thrived in.
When asked of how he manages to make his success in all these fields, Roberto confirms that it is all about starting low, being committed and working hard to grow to the top. Through his competence in innovations and entrepreneurial skills, Santiago has grown to the position of the most successful businessman not only in Paraiba but also in the whole of Brazil.
Back to his historical background, Santiago trailed his very first degree from the Pio X-Marist College. This was sometime long before he realized that he could do better in the business field. This zeal towards business drove him back to school where he joined the University Center of Joao Pessoa and pursued a bachelor’s degree in business Administration. It was immediately after the completion of his course that he landed his very first job at Café Santa Rosa.
Through this first job, Santiago can be described as an innovative man as it is from here that he used the opportunity to learn about how to run a business successfully. Right from his first month, Roberto learned to keep some savings from his salary, an amount that mounted up and helped him start his own first company.
He continued with the job for a few years, and after he thought his savings were enough, he quit and started a cartonage company where he manufactured and supplied packaging materials to different companies. His business was full of prosperity and even gave him some cash to purchase a piece of land at Joao Pessoa.
Right after purchasing the land, it took him two years to establish his very first mall business that he named Manaira shopping mall. At the initial position of the mall, it was meant for providing locals with a strategic shopping location, but through his visionary aspect, the mall has currently expanded and grown to one of the largest commercial centers in Paraiba.
In the past 28 years that Manaira has been in existence, it has undergone up to five expansions giving it more than 200 stores lying on over 75,000 square meters of a gross leasable area. The mall is currently not only known for its myriad of stores, but it has also been a pronounced entertainment center in the country with 11 cinema rooms offering the most recent and favorite movies. More to this, the Manaira is known to provide an arena for both education and dining thus making it a meeting point for unlimited diverse needs.